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Summary: Google Adsense has proven itself over and over again to be one of the easiest ways to generate cash through the internet. Samran provides some guidance as to how to implement Adsense on your website to produce the best results for your effort.
Google Adsense is one of the most profitable and trusted program in the world of internet. Google Adsense is an ad serving (PPC) program which serves ad on a website related to the content of site. For example if your site is related to cricket then it shows ads on cricket, similarly if your site on home business then it shows ads related to money making opportunity.
With the help of Google Adsense many webmasters are making lots of money by showing relevant ads on their website. However to make good amount of money from this program you need to have good content based site, good amount of traffic.
It’s very easy to join and most importantly you don’t have to spend a single cent to join this program it’s 100% free. You need to have good content based website before you apply for this program. Once your website is approved by Google Adsense then they will provide you with small piece of HTML code which you can paste on your website and within few minutes your website start serving the ads on the places where you have placed these codes.
Google Adsense provides various types of ads to choose from like Adsense for content, Adsense for search or referral ads. All types of ads are important and you must use all of these to make more from Adsense program.
How to earn more from Adsense?
If you really want to earn big Adsense checks, you need to achieve higher CTR. CTR is the number of clicks an ad receives divided by the number of times the Ads are shown. A high CTR means more people are clicking on your Ads. CTR depends on few things like position of ads where it’s appearing.
Ads Position: The ads appearing above the fold provide more clicks than the ads appearing at the end of your web pages.
Color of your ads: This is most important and neglected part by new Adsense publishers. To achieve better CTR you need to format your ads according to color of your website. Here are few tips to properly format your Ads so that they don't look like Ads.
- Make the background of your Ad the same as the background of your page.
- Never use Adsense ads with border
- Provide ample free space around your Ads.
- Remove additional titles like "Sponsored Links" or "Advertisements"
- Make the color of your URL and the color of your Ad's text the same.
Ad Format: As I explained above that Adsense provides various types of ads with various ad format like 336X280, 350X250, 160X600 or 120X90 (Link Unit) etc. Many Adsense publishers found that the wider the ads format the better the CTR will be. Adsense provides variety of Ad format to choose from. However the ad format which performs better for most Publishers are large rectangle (336 X 280) placed “above the fold” or just at the end of article and wide skyscraper (160 X 600) placed on the left or right sidebar.
A Link Unit is one of the most under-utilized Ad format. But if used correctly, and in the right position, it can be really profitable format. It is supposed to be placed near your navigation menu.
These are the few tips which you can adapt to make good amount of money from your Adsense program.
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Conclusion: The layout of your page, including where and how your Adsense adse are displayed, can make a real difference between your Adsense ads making you a little extra pocket money, or Adsense generating a full-time income that will make you want to quit your day job.
About the author:
Samran Roy is Internet entrepreneur since last 5+ years and owner of website http://www.uronlinebusiness.com, which provide information related to Profitable PPC and Home Based Business
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